Korean automaker Kia announced a major partnership with eBay November 22, in a strong vote of confidence in the online auctioneer's ability to sell cars.
The deal will see inventory from over half of Kia's US dealerships placed on the auction site, allowing shoppers to search available cars in their local area and make a best offer online.
Customers can also order a history report or ask questions of the dealers, as well as using traditional eBay functionality such as watch lists and image galleries.
Kia claims that its storefront at www.kia.ebay.com is the first time a major original equipment manufacturer brand has created a nationwide new vehicle shopping portal on eBay.