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Post Info TOPIC: Herald, 300 media partners, launching online auction site

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Herald, 300 media partners, launching online auction site

Herald, 300 media partners, launching online auction site

By Herald staff
Friday, June 11, 2010 -

Watch out eBay and craigslist.

In a move that will offer consumers a competitive online auction alternative to and other e-commerce sites, the Boston Herald along with Ranger Data Technologies and nearly 300 local newspapers and broadcast partners are launching

"Increasingly, private party business (or classified advertising) is moving away from newspapers, so the chance to maintain that business with an online auction site is a great opportunity for the Herald," said Gwen Gage, spokeswoman for the Herald. - which will kick off on and other media sites on Monday before going live nationally on June 21 - was founded by a former newspaper publisher with the goal of helping newspapers recapture revenue lost to competitors in the online marketplace.

"Because of the explosive growth in Internet usage in the past decade, a new revenue opportunity has opened up for newspapers and other local media," said George Willard Sr., founder, chairman and chief executive of Ranger Data. " was designed in part to regain revenue lost to online classified advertising and auction sites while giving consumers a secure and competitive alternative rich in local content."

As a special promotion for Mondays launch, readers who go to will get a user name and password that will allow access and waive any transaction fees for the first week.


Exposing the sleazery of ebaY and PayPal


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